Updated: 2026-10-20
Privacy Policy
ZENTARA BRANDS LIMITED operates NUMEN and is responsible for the personal information described here. NUMEN is for adults aged 18 or over. Contact us about privacy at contact@numenapp.ai.
PostHog usage analytics and session replays
Unless disabled in Analytics preferences, PostHog (EU Cloud) records the displayed interface, scrolling, clicks and typed inputs to help us improve NUMEN. Recordings can include your name, birth date, account details, onboarding answers, Blueprint, personal analyses, Connections and Advisor conversations visible on screen. Passwords and payment credentials are excluded; console logs and network payloads are not recorded. We use a random browser identifier rather than identifying recordings with your account email or Firebase ID. PostHog uses browser storage such as ph_*. You can stop future collection in Analytics preferences without losing app access. Recordings are currently retained for 30 days.
What you share and what NUMEN creates
We process your name, birth date, account email, optional onboarding answers and explanation preferences, questions and feedback. NUMEN creates a Blueprint, analyses, and, where available, conversation history, an Advisor memory summary and Creation Level observations. Connections may include a parent’s or partner’s name, birth date and relationship details. Technical records include account or visitor identifiers, usage, request/error records, consent choices and billing status.
Why we use this information
We use the information needed to provide the NUMEN features you request, maintain your account and manage purchases. Advisor memory and relevant Connections help personalize later replies; Creation Level uses conversation evidence to offer reflective guidance over time. These are AI interpretations, not verified facts about you or a clinical assessment. We use technical records to secure the service, enforce usage limits, prevent duplicate charges or credits and investigate failures. Optional analytics and advertising measurement depend on your separate choices.
Service providers and advertising
Relevant prompts and context are sent to Google’s Gemini API to generate responses. Firebase/Google Cloud provides authentication, storage and backend services. Stripe processes payments and keeps billing records; NUMEN does not store your full card details. When product analytics is enabled, Google Analytics for Firebase receives limited interaction events. When advertising measurement is enabled, Meta receives selected visit, registration, checkout and verified purchase events. For purchase attribution, we send hashed email and account identifiers; hashing does not make them anonymous. We do not send your name, birth date, onboarding answers, Blueprint, Connections content or conversations to Google Analytics or Meta, or use that content for advertising. PostHog screen recordings are described separately above. Service providers may process data outside your country. Contact us for information about the providers and applicable transfer arrangements.
Sensitive information and other people
Share only what is needed for the question. Conversations may contain sensitive information, including health or religious beliefs; a preference for an explanation style is not a request to share that information with advertisers. Avoid unnecessary sensitive details about yourself or others. Before adding someone to Connections, make sure you are entitled to provide their details and tell them how NUMEN uses them. Those details may inform both the Connection analysis and relevant Advisor replies. A person whose details were provided can contact us to exercise applicable privacy rights.
Temporary AI response copies
Temporary server copies allow a failed connection to retrieve an already completed answer without charging twice. They stop being available for retries after seven days and are then removed by scheduled cleanup. Anonymous daily usage counters are scheduled for removal after thirty days. A separate minimal record of introductory questions used is retained to prevent the one-time allowance from resetting; it contains a hashed visitor identifier and a count, with no conversation text. It is removed with a linked account when that account is deleted. Clearing chat history also invalidates the associated temporary chat and memory-response copies. Cleanup runs in batches, so physical removal can take longer during a backlog. Small records without answer text remain to prevent duplicate processing; these are separate from your saved conversations and Advisor memory.
Storage, removal and retention
Saved account content remains available until it is removed through the relevant feature or the account is deleted. Browser copies, preferences and visitor data can remain on that device until cleared; signing out is not the same as deleting all browser data. Account deletion removes the active user profile and saved content and closes linked recurring billing. Some financial records, payment reconciliation identifiers and account-deletion records remain separately for accounting, disputes, security and delayed payment events. Provider logs and backups may follow separate retention schedules. We do not promise instant erasure from every provider system. Contact us for a specific retention or deletion enquiry.
Your choices and rights
You can edit your profile, remove Connections, use the available chat controls and request account deletion in Profile Settings. You can change optional measurement choices through Analytics preferences without losing core app access. Depending on applicable law, you may request access, correction, a copy of your data, restriction or erasure, object to certain processing, withdraw consent for consent-based processing and complain to a competent data protection authority. Contact contact@numenapp.ai; we may need to verify your identity and will respond within applicable legal deadlines. We use contract-related processing for requested services, legitimate interests for proportionate security and service protection, legal obligations for required records. Measurement defaults and controls are described in the Cookies policy. Additional conditions apply to sensitive data; accepting the Terms is not blanket consent to every use of personal information.
Contact
ZENTARA BRANDS LIMITED UNIT 2A, 17/F GLENEALY TOWER NO.1 GLENEALY CENTRAL HONG KONG contact@numenapp.ai